Alan Spring
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The project focused on redesigning a spicy honey store to improve how products are showcased, provide easy-to-follow recipes for versatile uses, and simplify the buying process, creating a straightforward and engaging shopping experience.
Timeline: 03.2024 - 06.2024
Location: Zürich, Switzerland
Role: UX/UI Designer
The redesigned site structure includes recipe ideas to inspire and encourage customers to try it. Simplified product pages and an easy checkout.
Old
New
Sarah Mitchell
Greg Anderson
The wireframes were designed to highlight product details, include recipe ideas for inspiration and prioritizing a user-friendly shopping experience allowing the product to be added to the cart from anywhere on the site.
Bringing the wireframes to life with branding, colors, and product photos, I achieved highly satisfactory results with the final designs.
Graphic Design
Motion Graphics